New Restaurant Checklist: Digital Setup

In short: before opening, you need a verified Google profile, a tested digital menu with QR code, a separate guest WiFi network, active social profiles, and staff trained to request reviews from day one.

Before opening: your Google Business Profile

Create and verify your Google Business Profile with the correct address, hours, and photos before the official opening, so your venue is discoverable on Google Maps from day one.

Before opening: digital menu and QR code

Having your digital menu ready and your QR code tested before opening avoids having to manage this during the chaotic launch days, when your focus should be on daily operations.

Before opening: WiFi and social media

Configuring a guest WiFi network separate from your management network, and having social profiles already active with some content published, helps you hit the ground running on opening week.

The first weeks: collecting your initial reviews

The first reviews are critical for building trust: ensure all staff know how to ask for a review from day one, rather than waiting until the venue is already 'settled'.

Before opening: train staff on digital tools

A short training session on how QR codes, digital menus, and review requests work—done before opening rather than during the first-day rush—prevents staff from improvising uncertain answers to customers on how to use these tools.

A final checklist for the day before

The day before opening, physically verify that every printed QR code actually works (not just in theory), that the WiFi connection is stable, and that at least one team member knows how to answer basic questions about the new digital tools: a final check that prevents nasty surprises on the most important day.

Frequently asked questions about opening a new venue

How far in advance should the Google profile be created?

As soon as possible, as verification can take time. This ensures your venue is searchable on Maps from day one.

How do I get my first reviews?

By asking every customer with a QR code or an NFC card on the table or at the checkout. Create the link with our free generator.

Can I manage multiple venues together?

Yes, from a single dashboard. Read the checklist for opening a new restaurant branch and the page for chains and multi-site businesses.

Can I try the tools before opening?

Yes, with a 14-day free trial. Discover our page for restaurants and bars.

What to do today in 3 steps

1. Start the Google profile verification.
2. Prepare your digital menu, QR code, and guest WiFi network.
3. Do a dry run with your staff before the first day.